If you are looking for the answer for any possible question, you should Google it. This sentence sums up what are lives have been like for years now. For these years, Google has been considered all-knowing source, that has answer to every question. That’s just the reality we all acknowledge and this reality is universal. No matter where you live – the UK, Japan or Australia, the way of getting information is the same for you all. So, how can a start-up business keep its positions in the Google search list? Is there any way to keep moving forward the first pages of the search list? Fortunately, yes, there is – SEO (Search engine optimisation) in Birmingham.
Search engine optimisation in Birmingham has been developing ever since SEOs have been around. They want through many adjustments, but have finally arrived at the point, where they can help you fight against the world of Google. Here are some latest trends search engine optimisation services have been following this year.
New ways to structure data: first impressions are important. The information we see in the search list is what creates first impressions. Most likely, we are not going to visit each and every page we might think will be useful for us – we are just going to read what’s seen on Google search. That is why the new way of structuring data became so popular lately. This means that now, when you search for something, instead of just getting brined description about the website and what it has to offer, you will be able to see one relevant picture, number of online reviews and ratings. This is way to stand out and trust us, you don’t want to let that opportunity slip away.
Voice search: if the way we Google change, the way SEOs in Birmingham work change too. In this particular case, as voice search is becoming more and more popular, SEOs in Birmingham start readjusting keyword selection and the whole system of it. This trend is huge. As statistics show, approximately half of the daily search on Google is done by voice search nowadays. Numbers don’t lie.
Mobile friendliness: today, search is mostly done with cell phones, especially, voice search. This information has been known for quite some time, but now it really turned into a trend, because it is impossible to avoid or ignore. Your website has to be mobile friendly, if you want to be on top. We believe, that in the near future it is going to be one of the most important factors, that is going to determine your rankings.
The speed Google world operates with might be faster than the speed of light. That is why it is crucial for search engine optimisation Birmingham companies to keep an eye on the newest trends and act accordingly. We promise, our services are always up to date.
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